2018 World Conference and the AGM

Our Montreal World Conference was a whirl wind – but now we are running at pace to prepare for 2019 in Vancouver.

For those of you that missed our Annual General Meeting (AGM), here is a rundown of the business conducted:

  • Slate ratified for our 2018-2019 board — Vice-chair, with automatic succession to the chair, Victoria Dew, SCMP. Directors-at-large for three-year terms, Bonnie Caver; Deb Hileman, SCMP and Matthew Tidwell, Ph.D., APR. Secretary /Treasurer for a one-year term, Kathleen Bell, ABC, SCMP. These new members will join myself as chair; Sharon Hunter, SCMP, as past chair; and directors-at-large Zora Artis, GAICD, FAMI; Michael Nord, SCMP; Jill Vitiello; Sheila Carruthers, MBA-PR, CMC and Leanne Nyirfa, ABC.
  • Edits to the IABC Bylaws:
    • Ethics Committee: To include GCCC certification in the committee’s composition – An Ethics Committee of at least three accredited (ABC) or certified (SCMP/CMP) members shall be appointed by the International Executive Board Chair.
    • Notice of Meetings: It is now mandatory to include the audit report in the materials sent out in advance of the AGM.
  • 2017 Audit  approved – a clean audit, so congratulations to staff.

In addition, our out-going chair Sharon Hunter gave a report about progress made in the 2017-2018 board year (including the launch of The Hub) and secretary/treasurer Alain Legault gave a financial report. Sharon’s annual report will be released this week.

As the new chair, my remarks focused on creating an organization that our next generation will value, with a focus on executing year two of our three-year strategy. I highlighted three items for our 2018-2019 plan and beyond:

  • Develop diversity and inclusion as a core strength. We know that diverse organizations are more profitable and deliver stronger business results for their shareholders and stakeholders. How can we ensure every IABC board and committee is a reflection of our total membership? We will work on our processes – and our recruitment to ensure more diversity on all of our boards and committees – as well as speakers at our events.
  • Explore how to get members the business acumen they need. To get a seat at the table, we must understand business and the language of business – from the supply chain to the financials. What role can IABC play to help narrow our choices on where to get the learning and development communicators need?
  • Mentoring Task Force that will explore mutual mentoring. This group will compile what is working well around the world, but also explore how international can play a role and offer this same benefit to our members-at-large. The right mentoring program will help all of us understand:
    • What world-class skills can I offer?
    • How can I enable the people I lead to do the best work of their lives?
    • How can I turn fear into curiosity?

Stay tuned as we explore mentoring and how it can make us all better. In addition, we are launching a Panel of Producers. Check out this link to apply to create videos, audio, photography and animation to tell our story. The deadline is June 21, so don’t delay.

While it didn’t happen at the AGM, we  announced a partnership with ICKollectif — an independent nonprofit based in Montreal; dedicated to sharing knowledge, insights and on the practice of internal communications. So far, they have included practitioners from more than 157 countries. This is a major step forward in delivering top quality content to members and supporting work being done in our profession.

These are exciting times – so stay tuned.

 

 

 

 

Global Alliance Releases New Framework

Communication professionals around the world are making important strides in elevating their impact in the global marketplace with established benchmarks and frameworks for achievement. The International Association of Business Communicators (IABC) applauds the Global Alliance in launching the new Global Capabilities Framework (GCF) for Public Relations and Communication Management. We are enthusiastic about this in-depth work across continents and constituencies which has produced this valuable framework for the roles public relations and communication professionals fulfill within their organizations.

“This research is an important and vital companion piece to the Global Standard, released by IABC in 2013,” said Dianne Chase, IABC Immediate Past Chair. “The Global Standard is focused on the competencies communication professionals need to develop and which serve to deliver the capabilities outlined in the framework.”

The Global Standard is based on two years of extensive research by an international task force led by former IABC chair, Adrian Cropley, OAM, FRSA, ABC, and outlines the six core principles that are building blocks to a communication professional’s work. The overarching goal is to ensure consistency and credibility across communication disciplines and effectively serve organizations of all types and sizes around the world.

The Six Principles of the Communication Profession
Principles Definition Context
Ethics Communication professionals adopt the highest standards of professional behaviour. They always:

  • Communicate with sensitivity to cultural values and beliefs;
  • Act without deception and in accordance with the law;
  • Represent the organization truthfully, fairly and accurately.
  • Enable mutual understanding  and respect; and
  • Adhere to the “IABC Code of Ethics for Professional Communicators.”
  •  Adhere to Code of Ethics for communication professionals
  • Communicate cultural values
  • Communicate in accordance with law
  • Represent organization truthfully, fairly and accurately
  • Enable mutual understanding and respect
Consistency Acting as the organization’s voice, a communication professional expresses a single, consistent story for internal and external audiences. This narrative is clear and compelling, it reflects the input and perspectives of diverse stakeholders, and it furthers the organization’s mission. A communication professional integrates information and inspiration for this narrative from people with diverse perspectives and ensures that communications are culturally appropriate to each audience.
  • Using single, consistent voice for internal and external stakeholders
  • Establishing clear and compelling  narrative
  • Recognizing diverse stakeholders
  • Integrating information from diverse perspectives
  • Ensuring culturally appropriate information for each audience
Context The communication professional is sophisticated about the organization’s internal culture and external environment. Deep familiarity with the organization’s vision and goals and how its elements function together – from accounting to production to human resources – is crucial to interacting successfully with other leaders of the organization and communicating effectively about the organization. Advocating successfully for the organization also depends on a thorough understanding of its political, economic, social, technological, environmental and legal context — and of how to interact with representatives of other organizations.
  • Understanding internal cultures
  • Understanding  external environments
  • Understanding  organization’s vision and goals and how operations function together
  • Advocating  for the organization
  • Understanding  political, economic, social, technological, environmental and legal context
  • Interacting with representatives of other organisations
Analysis Communication professionals research and evaluate how to serve and promote the organization most effectively and then offer recommendations supported by direct and secondary evidence. They develop and implement communication plans and gauge their results using clear qualitative and quantitative measures that can be duplicated.
  • Understanding  research
  • Understanding  evaluation
  • Developing communication  plans
  • Implementing communication plans
  • Using qualitative  measures
  • Using quantitative measures
Strategy With rigor and discipline, a communication professional identifies opportunities and challenges both inside and outside of the organization. Addressing communication challenges and opportunities with a thoughtful strategy allows the organization to achieve its mission and goals. The communication professional systematically manages communication activities, making decisions based on research, analysis, planning and evaluation. The professional also has the flexibility and creativity to adjust to change inside and outside of the organization.
  • Understanding communication  challenges
  • Managing communication  activities
  • Making decisions based on research
  • Making decisions based on analysis
  • Planning communication  strategies
  • Conducting evaluation
Engagement A communication professional identifies and communicates with employees, customers, shareholders, regulators, government agencies and other groups with an interest in the organization’s activities. All these groups have the potential to change the organization’s results. So the communication professional fosters and nourishes relationships with them that will support the organization’s mission and goals. The communication professional uses dialogue to tell the organization’s story and garner support.
  • Identifying  with various stakeholders
  • Fostering and nourishing relationships to support organization’s mission and goals
  • Using dialogue to tell the organization’s story and garner support

The Global Standard also outlines the career paths of a communication professional. IABC’s professional development programs and initiatives are aligned to the Global Standard, including the certifications offered by the Global Communication Certification Council which test against The Standard.

“Working hand in hand with the Global Alliance, as well as other communication and PR organizations around the world, we are excited about the growing opportunities to advance the profession and  elevate the levels of expertise in the field,” said Chase.

 

 

 

 

 

 

 

Be the Solution

Photo: Connie Eckard, ABC, Ph.D., IABC Fellow and Executive Director Stephanie Doute at 2018 Leadership Institute.

If you came to the 2018 Leadership Institute you had a chance to meet Connie Eckard, ABC, Ph.D., IABC Fellow, and be inspired. The standing ovation he received brought tears to my eyes as we celebrated a man who has given so much to the profession and to our association. Even in his retirement, he continues to serve on the Pacific Plains Region Board.

Right now we have a lot of ways to get involved at the international level. It doesn’t matter if you have a lot of time to give, or only a little, we have a role that fits your skills and availability.

To accomplish our vision and get professional communicators at the heart of every organization, we need you. You are our missing piece!

Right now, we’re searching for the people who are willing to help lead the charge. Our strategy is three-fold:

  1. advance the profession.
  2. create connection.
  3. develop strategic communicators.

You’ll have an opportunity to learn something new, advance the profession and meet colleagues from around the globe.

These are the committees and a little something about what they do:

Programmatic Committees: operate as an extension of staff, working in alignment with the board approved strategy and budget.

  • Academy: Primary responsibility for oversight of the, definition and quality of IABC Academy programs, ensuring diversity of faculty, and for the development and maintenance of the curriculum, in line with the core principles of the Global Standard and across all career levels.
  • Awards: provide leadership and vision for IABC Gold Quill Awards.
  • Editorial: Develop and deliver on a rolling three-year plan that provides lifelong learning opportunities — giving members the tools and information they need and share the best global communication practices, ideas, and experiences that will enable the development of highly ethical and effective performance standards for our profession .
  • NEW Foundation Fundraising Committee: Serve as a personal ambassador to support all fundraising initiatives, working collaboratively with staff to develop and execute fundraising campaign in line with approved Foundation strategic priorities.
  • NEW Foundation Grant Selection Task Force: a time-limited action team who conducts the evaluation, selection and recommendation of all IABC Foundation grants or scholarships.
  • NEW Foundation Research Grant Evaluation Task Force: a time-limited action team tasked to develop objective rubric and criteria to support grants for targeted research that results in case studies, white papers or other publications supporting member needs and IABC thought leadership.
  • World Conference Program Advisory Committee: works collaboratively with staff to ensure the IABC World Conference is a high-value professional development experience aligned to the needs of the global profession.
  • Global Communication Certification Council: an autonomous body created by the IABC,  that governs and develops the Communication Management Professional and the Strategic Communication Management Professional certification programs. IABC membership is not a requirement to hold any of the credentials launched within the new certification program or to serve on the Council.

Board Committees: work as an extension of the International Executive Board.

  • Ethics: Consider and adjudicate ethical issues and concerns brought before the committee.
  • Fellows: Responsible for evaluating annual nominations and making recommendations to the IABC Executive Board (IEB) for new IABC Fellows each year. This committee is also responsible for input to the IEB on policy, standards and strategic development of the IABC Fellows program. This committee includes both Fellows and non-Fellows.
  • Investment:  The Investment Committee recommends a financial advisor for the Association’s funds (for approval by the IEB); works with the financial advisor to develop and recommend investment options for approval by the IEB; recommends investment policy; supervises investment of IABC funds up to limits established by the IEB, in vehicles with guaranteed returns offered by such banks, trust companies, or other corporate bodies or organizations as may from time to time be designated by, or under authority of, the IEB; and reports to the IEB.

Download all the details on applying in our Candidate Briefing packet. You’ll find roles and responsibilities related to each of the committees. Deadline is March 20, 2018.

Please consider what role you can play. It takes all kinds of skills and specialities to achieve our vision. We need your voice at the table.

 

 

IABC Foundation Making Progress

This update is based on remarks given by Leanne Nyirfa, ABC, IEB director and foundation trustee, at the 2018 Leadership Institute in San Diego, Calif., and from Claudia Anderson, IABC Governance & Foundation specialist.

About IABC Foundation:
As communicators, we all know understand the importance of maintaining our own professional development and life-long learning. We also know the impact professional communication can provide to an organization.

The IABC Foundation is a charitable, not-for-profit organization that raises funds to support the mission of IABC through four pillars:

  • The Gift of Communications provides tools and funding for Chapters to give back to their local communities.
  • The Gift of Experience invests in activities to support the next generation of communicators through scholarships and mentoring.
  • The Gift of Excellence provides funding for certification.
  • The Gift of Insights provides grants for targeted research that result in case studies, white papers or other publications supporting member needs.

IABC Foundation update:
An IABC fundraising strategy was developed and approved by the trustees. In order to implement the strategy, the Foundation Trustees have created two new task forces. The IABC Foundation Research Grant Development Task Force will develop criteria to support grants for individuals to conduct targeted research that result in case studies and white papers to support member needs. At the end of 2017, the Foundation began this effort by partnering with Gatehouse Research on their 10th annual “State of the Sector” report,  which was published earlier this year.

The new IABC Foundation Grant Selection Task Force will evaluate applications, score them and send recommendations to the Foundation Trustees for approval. Most notably, the task force will begin the process of reviewing applications for the Gift of Excellence grant which will provide funding to IABC members in developing nations to pursue certification.

Finally, a new IABC Foundation Fundraising Committee will serve as personal ambassadors to support all fundraising initiatives and will work with staff to develop and execute campaigns. The Foundation has launched two successful efforts, which raised a combined total of over $7,000. On Nov. 28, 2017, #GivingTuesday campaign received contributions from IABC members all over the world, including 100 percent support from the members of the IEB.

The Foundation also launched a Chapter Challenge which encouraged individual chapters to make a collective donation to the Foundation. Twenty-two chapters participated in the Chapter Challenge and two chapters raised $1,000 – IABC Tulsa and IABC Canberra! Both those chapters will receive one free registration to attend Leadership Institute in 2019. With the help of the new committee, the Foundation will work to raise even more.

How You Can Get Involved:
Consider making a donation or applying to serve on one of the new Foundation Task Forces or Committee during open call which runs through Tuesday, 13 March 2018. Find more details at www.iabc.com.

Are you a Martyr?

Learning to lead so others can shine

Many of us had a wake-up call at Leadership Institute last week in San Diego. Our keynote workshop with Cynthia D’Amour, MBA, hit home as she pegged a style of volunteer leadership that leads to:

  • Long hours.
  • Burn out.
  • Zero ability to recruit and engage with board members and other volunteers.

We all know the type and some of us resemble them — they give 110 percent because they care. They work long, hard hours. So, what’s the problem? It is killing our volunteer pool and in some cases our chapters.

Cynthia encouraged us to:

  • Move beyond saying ‘we’ve always done it that way’ by owning results and allowing others to get involved so they too own the results.
  • Develop people rather than doing all the work ourselves. (Who would want to take our place if we are modeling a job that is all work and zero fun?)
  • Invite people to a fun and meaningful experience – rather than expecting them to do everything our way. (Let go and let others take charge. It might not be how we would do it, but they will be engaged and they will want to do it again.)
  • Celebrate the work of others – rather than moan about all the work we’ve had to do ourselves. (Every time we volunteer to do something ourselves, we just stole an opportunity for someone else to shine.)

So, our work and success will be shared with others. We will become masters at giving others the opportunity to shine. The more others shine, the more fun the group will have and before you know it – your community is growing.

This is leadership, as opposed to managing a chapter, region or even the international board. With this style of leadership, there is more focus on getting others involved to be part of the solution. So basically, if we stop being a martyr, it gives others a chance to be engage. The trick? We have to do it before it’s too late.

Cynthia reminded us that people join a community for one of three reasons:

  1. To learn something new.
  2. To help others – a chance to give back.
  3. To meet new people and grow their network.

Cynthia’s best advice for recruiting volunteers or chapter leaders, is that we must first determine which of the three hot buttons motivates each person.

  • If they are new to the profession or want to keep their skills sharp, share about your chapter’s programs and opportunities to participate in putting those on.
  • If they are searching for a way to give back – maybe they want to present a program.
  • If they simply want to grow their network, introduce them to others in the room and invite them back to your next event.

As Cynthia said – “you can’t go too far on the first date. Wait to ask about board service until you have them hooked. Pull them in, instead of pushing them away.”

Even the invitation to our events should contain the answers to all three hot buttons (learn, help and meet) so we are offering something to everyone.

For those of us in the room at LI, it became clear that if we are a martyr leader, we are keeping others from getting involved and having their opportunity to shine. There is an art to leadership – and that art is about knocking down roadblocks and empowering others to succeed.

Sometimes we just have to get out of our own way!

———-

Cynthia D’Amour, MBA, is author of The Lazy Leader’s Guide to Outrageous Results. For twenty years she has worked with association leaders and staff to help get more members involved using a relationship-based approach.

Thank you to these sponsors for our keynote speaker Cynthia D’Amour. A special shout-out to the women leaders of the IABC Tulsa Chapter that made this possible with donations from their companies.

IABC Applauds Edelman’s Proposed PR Compact for Ethical Standards

In a speech entitled The Battleground is Trust delivered at the National Press Club in Washington, global PR leader Richard Edelman notes that the codes of ethics and conduct of professional membership organizations like IABC and others are worthwhile. However, in the wake of the recent Bell Pottinger scandal, Edelman believes current standards do not go far enough to enforce ethical behavior and we must do better as an industry to regulate our practice.

Edelman states, “We need a set of principles that are universal, consistent, and well understood across the industry. The time has come to adhere to a single set of strong standards, and to hold all of our people accountable to them.” Edelman called for a PR Compact encompassing four principles of a global standard to regulate and enforce ethical practices that may serve to rebuild public trust in our institutions. He then called on like-minded groups globally to partner for ensuring the standard is followed around the world.

As the only global association for professional communicators, IABC applauds this initiative. We firmly stand by our Code of Ethics to guide the personal conduct of our member practitioners and we look forward to participating in this critical conversation about industry regulation on a global scale.

We have always believed professional communicators are at the heart of building trust, advising and holding executives accountable to authentic leadership, and driving business results through ethical practice within their organizations. In fact, the thrust of our #IABC1720 strategy to advance the profession is underpinned by our IABC Global Standard encompassing six core principles of professional practice where ethics stands at the top.

The Global Communication Certification Council (GCCC), an IABC initiative, tests communicators against that Global Standard.  Ethics knowledge is a key competency within the Communication Management Professional (CMP) and Strategic Communication Management Professional (SCMP) certifications.  The IABC Academy online courses also cover ethics themes.

IABC is dedicated to making standards of excellence accessible to communicators around the world.

We welcome the continued conversation.

Sharon Hunter,  Chair

Closing out #IABC1417 – a strategy that transformed IABC

At today’s International Executive Board, at the 2017 World Conference in Washington DC, we closed out the 2014-17 Strategy.

It was a strategy that transformed IABC.

At the 2017 Annual General Meeting a talented group of leaders are set to step up and take for the next strategy: #IABC1720

The purpose of this post is to briefly:

  • Take stock, reflect, gain insights to move forward
  • Close loops, let go of what is no longer relevant
  • Acknowledge, appreciate, thank

As with any 46-year-old organisation, much work remains, yet our leaders around the world report that they have seen a step-change. And, as with any 46-year-old organisation, much that came before has been built on. We’re grateful to all who put their should to the wheel over the years.

Taking stock

Building on the best from our founding, we moved from an organisation that had friction and confusion into one ready to re-energize. Today at the AGM we’ll set out a rechartered mission to that effect.

In shorthand, these are the things that advances us to where we are today:
  • Clarity & alignment: roles and responsibilities.
  • Customer focus: strategic advisors.
  • Actionable insights: survey policy and personas ; key performance indicators clarified; annual portfolio review initiated; board-level chapter and region dashboard implemented – and groundwork for strategic funnel laid.
  • Bottom line results: back in black; technology updated; ready for the future.

Ready for #IABC1720

Lessons learnt? Almost uncountable. Painstakingly documented on this blog – some 100+ posts. Go ahead and explore. For example, there’s a whole section dedicated to insights articulated through Venns – and we even have paper airplanes with leadership advice from your peers. Because strategy work can otherwise be a bit dry.

Close loops

The board spent time reviewing what was good, and difficult – during the implementation of the 2014-17 strategy. It was an opportunity close loops, and discuss what needs to be done differently in the coming years.

Acknowledge, appreciate, thank

Thanks to the 2014-15, 2015-6 and 2016-17 boards who oversaw the development and implementation of the strategy.  And our hard working leaders in the field. The people who power chapters and regions around the world.

And our staff. Thank you all. We couldn’t have done it without you.

Here’s to the next chapter!

#IABC1720

Countdown to #IABC1720

Recap on the road to a new 3-year strategy

#longread – it has been a journey!

With the annual gathering of the IABC tribe (aka World Conference) kicking off this weekend, excitement is building to launch a new cycle for the future.

We launched a global listening tour in September using Appreciative Inquiry – to engage our community in creating a shared understanding of what we value most to bring forward into 2020 and beyond.

We shared some great stories, experiences and achievements to bring out the best in us.

“You come for the professional development, you stay for the people”, “IABC peers are like family” and “IABC has honed my leadership skills more than any paid gig” are but three examples of what we value as a united peer community. See #IABC1720 for highlights of this journey.

The strength of passion and purpose to advance the profession within our global network cannot be overstated – and it will take a commitment to collaborative leadership to bring this new strategy cycle to life. Fortunately, IABC leaders have this in spades!

Throughout the strategy development work, the International Executive Board, regional and chapter leaders participated where we:

  • Held World Café sessions in all 8 IABC regions.
  • Leveraged Leadership Institute in February for feedback on our statements of strategic intent, field tested the draft #IABC1720 framework and invited leaders to explore “Freedom in a Framework” to align their strategic plans to collaboratively deliver local value.
  • Conducted interviews with global executives to gauge industry pulse.
  • Drew insights from a range of industry trend reports.
  • Liaised across committees to socialize the strategic priorities and gain input.

We are a diverse global community – it is our greatest strength but also our greatest challenge. How can we deliver relevant value across a broad spectrum of needs?

For associations, this doesn’t change at the core: It’s to continue to help members be successful in what matters most to them – supporting through education and insights, credentialing, community exchange and advocacy for the profession. What changes over time is the format and content of programming – and how we create opportunities for people to access it and engage each other to learn and grow.

For communicators in a rapidly changing business landscape, it means a commitment to adapt and develop new multi-disciplinary skills and demonstrate impact on key business outcomes.

Recall the Top Three Professional Challenges cited in our Global Membership Survey:

  • Being included in the strategy and planning efforts within organizations
  • Demonstrating the value of communications to internal/external clients
  • Keeping up with the rapid pace of change in the field

This, from over 18,000 respondents where 72% have more than 10 years experience in the field.

Business leader interviews we conducted confirmed this familiar story: Communicators need to demonstrate business acumen and prove their ability to drive key business results. This is where we take our cue for advancing the profession over the next three years.

It’s time to prove the impact of strategic communications using #insightsandresults and to develop strategic communicators – through the Global Standard and certification – to become trusted business advisors.

What comes next? We vote at the AGM tomorrow to affirm our strategic intent

Input on these new Vision/Purpose/Philosophy statements was enthusiastic and incorporated into revisions approved by the International Executive Board to go forward to AGM vote. A special thank you to Ginger D. Homan, IABC secretary/treasurer and #IABC1720 co-author for leading this essential exercise to conclusion.

The three elements of the Purpose statement – Advance the Profession, Create Connection and Develop Strategic Communicators – form the pillars of the proposed framework for the 2017-2020 strategic plan.

As we look to the future, IABC’s next three years will aim to advance the profession through a proactive approach to thought leadership and by helping communicators realize their strategic potential as business advisers to prove their impact on the organizations they serve.

With this framework approved,  work to tie strategy to action for the 2017-18 term begins immediately at the International Executive Board meeting on Sunday. Stay tuned here for more as we put our best foot forward – together!

In my role as Vice Chair this year, it has been a privilege to lead this planning process. A note of sincere thanks to the 2016-17 board, regional, chapter and committee leaders for your time and ongoing engagement in this important work – and to our hardworking staff.

And finally, thank you to members and Gold Quill winners whose commitment to professional practice advances our standards of excellence each and every day.

Hope to see you here in Washington! #IABC17 awaits!

Sharon Hunter, Vice Chair

 

What are we voting on at the Annual General Meeting?

IABC’s Annual General Meeting (AGM) will be held on Saturday, June 10, 2017 at 3:30 p.m. at the Washington Hilton in Washington D.C. If you are a delegate, below is a punch list of the items we will be voting on. Please leave a comment below, or reach out to our Chair if you have questions.

Vision, Purpose, Philosophy: Reaffirming our Strategic Intent

After our global listening tour to inform the new #IABC1720 strategy, we have a proposed update to our vision, purpose and philosophy statements. Everyone who participated in the process gave us a lot to think about and definitely improved the final recommendation.

Proposed statements:

  • Vision: Professional communicators at the heart of every organization.
  • Purpose: To advance the profession, create connection and develop strategic communicators.
  • Philosophy: IABC pledges to:
    • Represent the global profession.
    • Foster a diverse community.
    • Focus on insights and results.
    • Honor our Code of Ethics.
      We will achieve this by being open, contemporary and professional.

Our journey to this place:

Tweaks to Bylaws

This year, the Policy Review Committee, chaired by Victor Zalakos from the Canberra [Australia] chapter, did a detailed cross-check of the bylaws for alignment with the Policy Manual update approved at the 2016 AGM last June. The following changes will be voted on:

  • Add ‘International’ to ‘Executive Board’ throughout Bylaw document to bring clarity.
  • Include ‘All chartered chapters are required to sign the IABC Chapter Affiliation Agreement’ following the last sentence of Article 3 Organizational Structure, Section 4, Chapter, where it discusses chapter affiliation.
  • In the same section, edit the following sentence: Chapters shall organize themselves to serve their members in any appropriate manner that does not contravene the bylaws, policies, procedures, or the IABC Code of Ethics for Professional Communicators. The new sentence will read: Chapters shall organize themselves to serve their members in an appropriate manner that does not contradict the bylaws, policies, procedures, or the IABC Code of Ethics for Professional Communicators.
  • In Article 8, Executive Board nominations, Section (e) Proxy: edit this statement so that it is more flexible and allows a region to appoint a proxy if the regional chair is not able to serve on the Nominating Committee meeting. The new statement will read: ‘Shall a Nominating Committee delegate be unable to serve; the Region may appoint an acting officer of the regional board or a past regional chair as a proxy.’

Requirements to Serve as Secretary/ Treasurer

In previous years, the application to serve as Secretary/Treasurer required serving one year on the Finance Committee. The application was revised and this requirement fell away. This change brings back the requirement and adds it to the Bylaws. It gives IABC the benefit of working with an experienced Secretary/Treasurer. The adjusted language will read:  ‘The Secretary/Treasurer shall serve at least one year on the Finance Committee before taking office and will serve a one-year term. They may be elected for a second consecutive term.’

IABC Foundation Bylaws

There is a small tweak to the Foundation Bylaws. This change is an edit for clarity. The existing purpose (Article 1 Name and Location, Section 2, Purpose) for the Foundation reads:

  • The mission of the IABC Foundation is to generate resources to fund IABC strategic initiatives that advance the practice, perception and effectiveness of the communication profession across the globe.

The proposed change is to adjust the language to ‘The mission of IABC Foundation is to generate resources to fund and support strategic initiatives in line with IABC’s mission and to demonstrate the power of professional communication as a force for good in business and society.’

The change has two purposes. First, to clarify that the Foundation does not raise money for IABC programs, but rather to support IABC Foundation grants and scholarships that are aligned with IABC’s mission. Secondly, to align the mission with the new revitalized Foundation vision to focus on these pillars:

  • Gift of Communication
  • Gift of Excellence
  • Gift of Experience
  • Gift of Insight

Thank you to all our members and leaders for your ongoing participation and support in making IABC an unmatched peer community dedicated to excellence in practice. See you at the AGM!

April Leadership Forum: Certification! World Conference! AGM! Oh my!

The penultimate Leadership Forum of the 2016–2017 board year was jam-packed with information about certification from our special guest, Deb Hileman, CMP, who is the incoming chair of the Global Communication Certification Council (GCCC). The GCCC is an extremely important IABC initiative on a number of levels, including the advancement of our professional colleagues, our profession across disciplines and our professional standing in the global marketplace. Among the key advancements this year are the successful launch of the online exam, the upcoming ISO certification process, the new GCCC website, and the launch of the Senior Communication Management Professional certification. The SCMP level certification is aligned with the Strategic Adviser level in IABC’s Career Road Map and the first exam will be held on 11 June at the IABC World Conference in Washington, D.C. This is a significant accomplishment by the GCCC which will keenly serve senior practitioners. I hope you’ll be among the first to receive this unique communication credential.

The Communication Management Professional (CMP) certification continues to grow and the CMP exam will also be offered at World Conference. Check out the new GCCC website for all the details.

IABC Annual General Meeting

As our IABC leaders, you are encouraged to attend the Annual General Meeting (AGM) at this year’s World Conference in Washington, D.C.

The AGM will be held at 3:30 p.m. EDT on Saturday, 10 June, at the conference hotel, the Washington Hilton, the day before the World Conference opens.

We’ll share a number of highlights and association updates from the past year, and hold several important votes. We will also release the IABC annual report and a Q&A period.

The meeting will include ratification of important—and I believe very exciting—bylaws changes, which include nothing short of updates to our vision, purpose and philosophy, which IABC leaders have been part of creating through our listening sessions across the regions and at Leadership Institute.

Here are the statements that will be added to the IABC bylaws preamble and voted on at the Annual General Meeting:

Vision: Professional communicators at the heart of every organization.

Purpose: To advance the profession, create connection and develop strategic communicators.

Philosophy: IABC pledges to:

  • Represent the global profession.
  • Foster a diverse community.
  • Focus on insights and results.
  • Honor our Code of Ethics.

We will achieve this by being open, contemporary and professional.

While not a bylaw change, this will also be added to the IABC Brand Guidelines:

Value proposition: IABC is the only global association connecting me with the people and insights I need to drive business results.

At the AGM, there will also be a vote on the 2017–2018 international executive board slate of officers, a discussion of IABC’s financials and information about the new three year 2017–2020 strategic plan.

Huge appreciation to all the leaders who have helped advance these initiatives and the staff who have supported over the past year.

The AGM is open to all IABC members and does not require conference registration.

Please confirm your attendance as a delegate (or assign a proxy). As required by bylaws, proxy forms need to be received by headquarters 10 days in advance to the AGM, on 25 May.

IABC 2017 World Conference (#IABC17)

Speaking of World Conference (#IABC17), this year’s theme is “Global Business—Lead Communication, Make Real Impact.”

This year’s conference is going to be stellar; especially exciting are three new sessions:

The World Café, with the theme of ethics in professional communication. It’s going to be an amazing global conversation about a topic that is more important than ever to all of us.

The Speed Networking and Business Leaders Forum are also super-exciting new sessions.

All the details are on the World Conference website. Be on the lookout for some special promotions, too!

I do hope you, as IABC leaders, will be attending and I also encourage you to help spread the word about our #IABC17 World Conference. Your support is needed and appreciated in making this vital IABC event a success. It’s easy to help spread the word—just go to the News tab and Media Room page on the World Conference website. You’ll find a gold mine of easy-to-share tweets and much more content to share in your professional social media circles.

New director of membership and certification

Another exciting announcement: The newest member of our senior management team is Anniekay Erby, our new director of membership and certification. Anniekay brings a wealth of knowledge and experience that will help lead IABC to greater success in these two critical areas of our association.

There’s much, much more in the video of this month’s Leadership Forum. Enjoy!

As always, your feedback, input, comments, questions are very much welcomed.

Our final Leadership Forum for this term is set for the final Wednesday in May, 31 May, at 10 a.m. Pacific time. I look forward to having you with us!

Thank you for your leadership, dedication and support. Let’s keeping creating connection and engaging to excel. Together we can do great things for our IABC!

All the best,

Dianne

Helpful hashtags and links:

#IABC
#IABCleaders
#IABCieb (IABC international executive board)
#IABCfoundation
#IABC17
#IABC1720
#createconnection

Links:

The official blog of the International Executive Board of the International Association of Business Communicators (IABC)