Tag Archives: #IABCLI

Creating the IABC Vision, Purpose and Philosophy

What an incredible conversation we had at Leadership Institute about updating the IABC vision, purpose, philosophy and value proposition. Any time you look at change, you always expect push back – not spontaneous applause! I think we are all ready to have a statement that is our rally cry and that will keep us on track – at our chapters, regions and at international.

When we got home from Dallas, Sharon Hunter and I recreated the white board on my office wall. We took the time to go through each note and reflect on how it might change the message. It made us aware of a few things that we needed to keep in mind:

  • Remember who the audience is for each statement: Different statements have different target audiences. We need to keep that in mind as we incorporate all the comments and create the next draft.

For example, the vision statement is for us. That statement needs to set out our ultimate goal as an association so that professional communicators know, in a moment, what IABC is trying to accomplish. That is why the statement, “a professional communicator at the heart of every business,” resonated with so many members. It is what IABC is trying to accomplish

However, the value proposition is for our external audience – perhaps a fellow communicator about why they should join, or a business leader on why they should support our involvement. It definitely needs to include the business value and expected outcome. Great input.

  • Combine the mission and purpose statements: There was agreement that having both was redundant and since we are trying to simplify, we will combine these into one statement of purpose.
  • Business communicator vs. professional communicator: should we align with the name of the organization or The Global Standard that we support? Since we are trying to establish the business value of what we bring to the marketplace, it’s probably better to support The Global Standard – so “professional communicator” or “communication professional” will be the language used.
  • Review the statements as a whole. Each statement does not need to contain all the facts. However, as a group, they should reflect who we are as an association – and hopefully, start a new conversation.

We want a vision, purpose, philosophy and value proposition that resonates with our members and becomes our rally cry. The world café showed us that the three areas of our proposed purpose statement – advance the profession, create connections and develop professionals – work for chapters, regions and international. Now we need to work on the words around them.

We got clear feedback that “a force for good” does not resonant with our international audience. We took that to heart and the phrase is now on the cutting room floor (basically, my office floor).

Contributing at the World Cafe for IABC’s vision and purpose statements.

This has been an incredible experience – from getting your input in every region on the Listening Tour, to our hands-on work at Leadership Institute. Your voices are in our heads. We will continue to brainstorm, edit and tweak away. Good governance dictates that an association review these statements every three to five years, in conjunction with a new strategy cycle. So check back for updates posted here. Chapter delegates will vote on any changes at the Annual General  Meeting at World Conference in Washington D.C.

In the meantime, if you have an idea or suggestion, please send it to us, ginger@ziacommunications.com. We are updating these statements as part of our work to develop the next three-year strategy. Below is a chart that shows how all the pieces interconnect.

Recording ideas to take home.
Recording ideas to take home.

Together we can align the vision, purpose and philosophy statements so they guide our actions for the future, help us see the opportunities and ultimately, deliver enduring value to our community.

Together we can align the vision, purpose and philosophy statements so they guide our actions for the future, help us see the opportunities and ultimately, deliver enduring value to our community.

Thanks for all you do.

How Everything Fits

Sharing, leading and succeeding: Reflections on Leadership Institute 2017

Time flies and we’re already back from Dallas and our Leadership Institute 2017! What an engaging and energizing event it was, as so many of you have said in your feedback.

Huge thanks to everyone who participated in making this year’s annual IABC leaders gathering so rewarding, and a stellar boost of motivation and connection. We hope that you left inspired with plenty of take-aways to put to work back home at your chapter or region.

Sharing insights, knowledge and good practices has always been the very essence of Leadership Institute. We hope you’ll keep the conversations going! Keep connecting with IABC members around the world who can help you achieve your goals. Remember those work plans from the World Café and the take-aways from the outstanding sessions to tee up action for your future-forward plans.

A highlight of Leadership Institute is recognizing outstanding achievement by our chapters and leaders in our celebration of the Chapter Management Awards.

During a special ‘L.I Reflections’ Leadership Forum yesterday our special guests were Claudia Miller, the 2017 Regional Leader of the Year and Will Tigley, president of IABC/Calgary, our 2017 International Chapter of the Year. They shared their success stories, learnings and tips for success. Watch the recording if you missed it.

Please join us in congratulating our 2017 CMA winners. The full list is here.

Also visit the Leader Centre online to view winning work plans and see the break-out presentations, too.

This week on the blog we’re going to post a series of informative recaps that can serve as a reminder for those who were there and motivate those of you who could not join us this year.

Thank you so much for your leadership, dedication and support and making our IABC better than ever!

All the best,

Dianne

Leadership Institute Main Session: A Rapido Recap

Time has flown since the 2016 Leadership Institute.

Here’s a quick recap of the blog posts:

…and here’s a rapido recap specifically of the main points and Q&A from the opening session – enjoy!:

2016 Leadership Institute Main Session: A Rapido Recap on Vimeo.

+ see lots and lots of pictures on Flickr.

Let’s #createconnection – like never before.

Michael Ambjorn
@michaelambjorn

 

February ’16 board meeting

The IABC International Executive Board – aka #IABCieb – recently held its ninth board meeting of this term and here’s a quick recap of what was on the table in addition to the usual reports from the Chair; Vice Chair Dianne Chase (with a specific focus on the work of the Council of Regions); Financials from Treasurer Ginger Homan ABC and last but definitively not least, the report from our Executive Director, Carlos Fulcher MBA CAE:

The 2014—2017 strategy says, in a paragraph:

“Financial recovery and sustainability is primary, as is the loyalty and development of our members and leaders and consolidating gains from the 2011-14 strategy. Increased reputation in the profession; better brand positioning; and greater interaction with business as a revenue generator are then the big opportunity to be grasped”.

Financial Recovery and Sustainability

In addition to the regular report from our Treasurer, Ginger Homan ABC, the board also reviewed:

Customer Service

The board reviewed the latest dashboard, and within that a set of proposed additions related to how the board tracks the quality of our organisational customer service. It is a top priority.

Continue reading February ’16 board meeting

#IABCLI leadership advice from your peers

Paper airplanes…

Take flight: some great concise advice from your peers.

Have a flick through – then share…

Reflective blogs…

If you’re looking for something slightly longer-form, then here are some great reflective blog posts from leaders who attended – do help spread the word:

Want to absorb more of that energy?

Check out the official photography: flic.kr/iabchq

2016 Leadership Institute

2016 Chapter Management Awards

and the winners are.

There are lots more pictures on Instagram and Facebook… just search for #IABCLI – and be sure to add the hashtag if you’re uploading your own.

Let’s #createconnection – like never before.

Michael Ambjorn

P.S. If I’ve missed your #IABCLI post, tweet me @michaelambjorn and I’ll add it here.

Using Appreciative Inquiry to grow as a leader

A subset of the 140+ leaders attending the 2016 IABC Leadership Institute got together to explore the power of Appreciative Inquiry – and how it can help you grow as a leader.

_MG_4490

Organizations are created, maintained and changed by conversations. It is how connection is created.

In this session we explored how you can use a tool like Appreciative Inquiry to identify opportunities for change, how to mobilize leaders – and maintain shared momentum. 

Here, below, is the hand-out – including a word cloud (slide 2) which you’ll see more about on this blog in coming weeks.

Also, keep an eye on the IABC Leader Centre for hand-outs from all the other breakouts.

Top tweets

It was a wide-ranging discussion – and it is not too late to add your appreciation for some of the key points-turned-into-tweets – by RT/liking below:

Thanks to all who contributed.

Let’s #createconnection – like never before.

Michael Ambjorn

2016 #IABCLI in numbers – and immediate next steps

The 2016 International Leadership Institute brought together IABC leaders from around the world. Some 150+ in-person at the scenic Hotel Maya in Long Beach, CA – and hundreds more around the world who tuned in virtually:

Participation up 25% on 2015

…and it is not too late to pitch in – have a look at #IABCLI and RT/like you favourites.

Launch of quarterly report

Help spread the word – RT.

Why we invest in leaders

And the winners are…

See all the 2016 winners.

Great Q&A – and next steps…



Here’s the IABC Chapter Leader Group on LinkedIn – pitch in. If a question isn’t answered already, just ask and we’ll cover it. We’d also love to see you on the next Leadership Forum – where we also do Q&A.

Let’s #createconnection – like never before.

Michael Ambjorn
@michaelambjorn

#IABCLI Thanks – and an invitation to attend the February IABC Leadership Forum

We just closed the 2016 International Leadership Institute. Thanks to all who came in person, from near and far. And all who engaged via #IABCLI. It is great to see such global connection in action.

Micayla Felicion-Davin
Micayla Felicion-Davin
Dianne Chase
Dianne Chase

It was a highly interactive, engaging – and ultimately inspiring event. I’m extremely grateful to the Council of Regions, chaired by Dianne Chase – and Chapter Relations Manager, Micayla Felicion-Davin, for their work putting together the programme. An effort that couldn’t have been pulled off without our hard working staff. Big thanks to them too.

Now with fond farewells come an opportunity for a fresh hello. We’re getting the band together again–and soon: the February Leadership Forum is upon us. We’ll recap what happened at the Leadership Institute and take a quick look at the latest Quarterly Report.

Plus special guests

When & Where

Wednesday 17 February: 2pm PST / 5pm EST / 10pm London / 9am Sydney (Thur)
Click here for time zone conversions in your part of the world.

How to connect

The Leadership Forum will be a Google Hangout. If you have a Google+ account, just join IABC there to participate. If you don’t have a Google+ account, just tune into YouTube, where it will be broadcasting live.

The video will be available to view after the call on the Leadership Forum Playlist on IABCLive if you’re unable to watch at the time.

We also always post notes from these sessions.

Interact

You’re welcome to submit questions prior to the call on the IABC Chapter Leader Group on LinkedIn. During the call, if you’re in Google+, you’ll be able to participate through the Q&A feature. If you don’t have a Google+ account, you can add a comment to the YouTube view, or you can tweet using the hashtag #IABCieb.

Let’s #createconnection – like never before.

Michael Ambjorn
@michaelambjorn

 

My knowledge packing list for #IABCLI

Leaders from around the world are heading to #IABCLI in Los Angeles next week. It is one of my favourite events of the year. It is a real opportunity to look to the horizon, get inspired – and make practical steps forward. Let’s start with a few pictures from 2015:
2015 Leadership Institute

Now before attending any event I try and do a little bit of prep to make sure I can both add – and get – maximum value. As the old saying goes: you get out what you put in, and being well briefed helps with that.

I thought I’d share my knowledge packing list in case it is useful for any other IABC leaders prepping for a meeting with other leaders, whether next week in LA – or in fact anytime… because I believe true inspiration sits at the intersect of what you know, what others can help you with – and what you can help them with.

Huh?

Let me put it differently:

It is through creating connection with others that we help each other realise what’s truly possible – and how to get there.

Take time to explore the intersect. It is where the magic happens.

2016 01 #createconnection venn - #IABCLI

Travelling light? Here’s what I’ve got in my carry-on – the four most recent newsletters from IABC:

  1. CW Observer – the weekly round-up of the latest from Communication World…
  2. IABC Weekly Digest – goes to all members, lists all the global social channels, regional conferences and much more…
  3. IABC Leader Letter – goes to IABC leaders monthly and has the latest on leader events, membership month etc.
  4. The ‘Steal Sheet‘ has handy ready-made stuff for tweeting etc.

In for the long-haul? Here are a few things I’ve also packed for in-depth reading and reference:

  1. Who does what. In Venn. What’s not to like.
  2. IABC Leader Centre – your one-stop resource for the good practice library and much more.
  3. The most recent quarterly report – embedded below for easy scanning. The next report will be released at LI.
  4. Notes from recent Leadership Forum Q&As.

Want something social for checking on the phone whilst in the check-in queue? 

  • #IABCLI – for the event backchannel
  • #IABCieb – for the latest from the International Board

Like any good communicator, you’d also expect me to check that I’m up to speed on Tone of Voice…

2016 IABCLI Guidebook app screenshotThere’s plenty for us to grapple with – and I can’t wait to get there. It is going to be an amazing programme.

Install the app to see for yourself – and connect with fellow leaders.

Big thanks to the Council of Regions – and staff – who have been pulling out all the stops to prepare for this.

Hope to see you in LA!

Let’s create connection like never before.

Michael Ambjorn
@michaelambjorn