Expand Your Impact

ByGinger D. Homan, ABC, SCMP

Expand Your Impact

#MyIABCstory started in college when my professor told me to join IABC. At that time, IABC gave me the tools I needed to succeed in my career and expand my impact. The lessons I learned and the mentors who provided council, showed me how to drive business results. The friendships I developed, showed me how to do it with grace.

Like many members, my IABC path wasn’t a straight one. Young children and a full professional life meant limited time. My membership lapsed. But when it was time to chase the first leadership role, I was back to earn my ABC. Later, as my teams grew, I learned to use younger IABC members as mentors to make me a better manager  – to learn what motivated them so I could empower my employees to excel, to be their best.

No matter where you are in your career, you can use IABC to expand your influence and impact as well — get a mentor, participate in the Hub, take the CMP or SCMP exam, establish yourself as a thought leader by submitting articles to CW, or volunteer for a board or committee to grow your network and leadership skills. There are a million ways to pull together the perfect package for your growth.

If you are doing this already for yourself, consider sharing it with a friend so they can start their IABC story. If you get one person to join or rejoin before the end of October, you’ll be entered to win an IABC Academy all-access pass. If you recruit four people – you get a FREE year of membership, and four friends who won’t stop thanking you for inviting them to invest in their own growth.

So, whatever your IABC story is, share it.

About the author

Ginger D. Homan, ABC, SCMP administrator

Ginger D. Homan, ABC, SCMP, is Chair of the International Association of Business Communicators. She is also the founder of Zia Communications, a firm specializing in changing behaviors, building communities and transforming thinking. Her award-winning communication model has been used by foundations and corporations to grow brands and align cultures. You can follow her @gingerhoman.

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